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THE FUTURE OF ADVERTISING

THE UNREACHABLES NOW UNLOCKED

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Advertisers

Become an advertising innovator and engage with an audience that was previously unreachable through in-game advertising and esports.

Whether trading directly or programmatically, Bidstack can help you deliver your message within games at scale and at pace.

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WHY GAMERS?

The real question here is why not? The gaming industry is currently valued at an enormous $137bn worldwide and is bigger than the film, video-on-demand and music industries combined. 2.6bn people, one-third of the world’s population, spend an average of 7 hours a week on video games.

— So whether you’re looking to reach 16 year olds or 60 year olds, Londoners or New Yorkers, women or men, there is no better way to engage with your target audience than through gaming.

HOW IT WORKS

Game developers integrate our tech into their games with our SDK, making every impression trackable. Ads are served either directly or programmatically into natural spaces within video games allowing us to deliver campaigns at speed with reach and scale. The creatives served are unblockable, non intrusive and are highly visible.

— Our SDK works across multiple gaming platforms including Steam, Xbox, Playstation and Mobile, amongst others. Each impression is recorded immediately; meaning that you can see real time, accurate impression data on demand.

AdConsole

How can advertisers stay on top of the progress of campaigns? Through Bidstack’s AdConsole.

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AD CONSOLE

STAY UP TO SPEED

AdConsole’s intuitive interface allows users to navigate campaign data with ease. Data from the SDK is fed directly into the AdConsole, meaning you can rely on instant, up-to-date information anytime from the system.

— Whether you’re looking to download reports on the health of your campaigns, or just want the headlines, we can guarantee that the data displayed is always accurate and up to date.

BRAND SAFETY

We understand that delivering brand messages in a brand safe environment is a key priority for any advertiser which is why we hand the power to you to control when and where your in-game ads appear. When creating a campaign through AdConsole you can choose exactly where you want your ads to show.

— To ensure that we’re pairing the right content with the right environment, each campaign is filtered through our comprehensive approval system meaning that your ads always appear in a brand safe environment alongside other reputable brands.

In-game and in real life

Over 200m people watched gaming videos on YouTube in 2018 whilst more than 560bn minutes were streamed on Twitch.

In short, the audience that can be reached via gaming and esports is enormous and the secondary viewing market beyond that is even bigger.

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IN-GAME AND IN REAL LIFE

ADVERTISE IN
YOUR OWN WAY

We offer brands and advertisers the opportunity to reach their target audience through in-game advertising and esports. An exclusive partnership with the leading esports team, NFG allows you to interact with the community in both a virtual and real world setting.

IN-GAME AND IN REAL LIFE

ONLINE AND OFFLINE

From brand awareness at tournaments and live events to merchandise opportunities and brand partnerships through social channels, we can amplify and activate your campaigns with one of the world’s largest communities - online and offline.

Bidstack partners

WHO WE’VE
WORKED WITH

Our clients range from huge international brands to public figures and we’ve run successful campaigns for all of them. You can check out some of the successful campaigns we’ve delivered in the Bidstack Gallery, coming soon.

VERIFIED IMPRESSIONS

SEE IT. BELIEVE IT.

We deliver impactful and highly visible ads that are seamlessly integrated into a game's virtual environment. How? Through the use of our proprietary technology, our ads are served into spaces where gamers would expect to see them; be it pitch-side billboards, trackside flags or billboards in open world games and city-scapes.

We guarantee the viewability of our ads and work with industry leading organisations to deliver on that promise.