Contact

Email verified

Your request has now been sent to the Bidstack team, if approved we will send a private link to your custom mockups.

Game developers

Paco Rabanne launches out-of-this-world gaming campaign for Phantom

November 9, 2021

Paco Rabanne, the leading fashion house and fragrance brand, has partnered with Starcom and Bidstack to create an out-of-this-world in-game brand collaboration in the futuristic game Curved Space for the luxury men’s fragrance, Phantom.

The innovative campaign celebrates Phantom’s luxury craftsmanship and new-tech feel with a custom in-game character that represents the fragrance’s collectable robot bottle. Phantom is the world’s first connected fragrance, which comes in a game-changing bottle design made with chrome, metal and black.

The distinctive in-game Phantom robot character launched in this campaign acts as a controllable companion in Maximum Games’ Curved Space and works alongside players as they travel through the deepest reaches of space. The character is free for all and can be downloaded from the game’s start menu.

Check out the campaign trailer above to learn more.

 

Bidstack Limited, Company number: 09835625 | Bidstack Group, Company number: 04466195
Registered address: WeWork - The Hewett, 3rd Floor, 14 Hewett Street, London, EC2A 3NP, United Kingdom