ExchangeWire: Howzat! Bidstack partners with Nautilus Mobile

ExchangeWire covered the Bidstack news about partnering with Nautilus on their latest title from the Real Cricket™ franchise, Real Cricket 20.

Bidstack, the leading in-game advertising platform, and Nautilus Mobile, creators of the hugely popular Real Cricket™ series have announced a new and exclusive in-game advertising partnership.

Bidstack will deliver contextually relevant, realistic and unintrusive ads designed to fit seamlessly into the in-game environment in Real Cricket 20 – reaching an avid and growing audience of mobile gamers as the Indian Premier League season gets underway.

The brand-safe and highly viewable ads will allow Nautilus Mobile to monetise natural spaces that exist within their game programmatically. Leveraging Bidstack’s strategic partnerships with a network of global advertising agencies and brands, the game developer will be opening up a new incremental revenue stream to complement their existing monetisation strategy.

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