September 8, 2020
The Bidstack Bulletin: 8th September 2020
Each week the Bidstack team curate the most interesting stories from the world of gaming, advertising and esports to help you keep ahead of the pack when it comes to in-game advertising.
Discover the most interesting news and views from the past week below.
Want to keep up to date with Bidstack Bulletin? Click here to subscribe
Mario Kart Live: Home Circuit is a Switch racer that uses RC cars
Nintendo has teamed up with New York based studio Velan Studios to bring the next Mario Kart racing game-Mario Kart Live: Home Circuit. Players will use their Switch to drive remote cars on a virtual map that will appear on their Switch screen, giving gamers the augmented reality experience of the beloved franchise.
The ‘Avengers’ game is unexpectedly, unequivocally good so far
Reviews of the latest Crystal Dynamic’s Marvel Avengers game are in and game critics are loving the title! Read what Forbes’ Paul Tassi has to say about the game so far here.
Rocket League drops PS Plus and Switch Online services for online play
Following Psyonix’s July announcement of transitioning Rocket League to a free-to-play title, the studio has also confirmed that subscription services to Playstation Plus and Nintendo Switch Online will no longer be required for online play.
Ad fraud platform Pubguard appoints Andy Curran and Alan Ngai as its new CEO and COO
Andy Curran and Alan Ngai have been appointed as the new CEO and COO of Pubguard, the malvertising ad platform. Founder and former CEO of Pubguard, Justin Wenzcka, will step into an advisory role.
Dirt 5 delayed until November to launch around next-gen consoles
Codemasters have announced that the release of their upcoming title, DiRT 5 will be released on 6th November. The delay of the release will allow the publishers to accommodate all of the console platforms the game will be available on.
PS5 release may be staggered globally and start with North America
Sony might be staggering the release for their next generation console, PS5. With rumours saying that the PS5 will be released in North America first before other regions.
In the Press
December 19, 2019
AIThority: Bidstack’s £10 Million Trade Deal Signals the Dawn of a New AD Category
AIThority reported that Bidstack has entered into a £10m trade deal that represents the first-ever major investment from an agency group into in-game advertising. Bidstack has been trailblazing the in-game ad category since it was listed on the London Stock Exchange in 2018 becoming the first crowdfunded gaming company to go public. Since its arrival on...
In the Press
February 4, 2020
Creativepool: 11 digital marketing trends to watch in 2020
James Draper, Bidstack CEO spoke to Caroline Burgess-Pike of Creativepool to talk about what marketing trends to look out for in 2020. Esports means serious business “If there were any doubts remaining about the status of esports in mainstream culture, 2019 has quelled them. This year we witnessed the largest esports events to date, including...
April 30, 2019
5 min read
6 Key Trends from Insomnia64 ’19
Last week I headed to Birmingham with the Bidstack team for the biggest annual gaming event in the UK, Insomnia64. Growth in the gaming industry has continued apace since last year’s event and I was interested to see how these strides have influenced the way the event was planned and delivered. Here’s six trends that stood out for me at this year’s festival: 1. Brands are doing...