September 8, 2020
The Bidstack Bulletin: 8th September 2020
Each week the Bidstack team curate the most interesting stories from the world of gaming, advertising and esports to help you keep ahead of the pack when it comes to in-game advertising.
Discover the most interesting news and views from the past week below.
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Mario Kart Live: Home Circuit is a Switch racer that uses RC cars
Nintendo has teamed up with New York based studio Velan Studios to bring the next Mario Kart racing game-Mario Kart Live: Home Circuit. Players will use their Switch to drive remote cars on a virtual map that will appear on their Switch screen, giving gamers the augmented reality experience of the beloved franchise.
The ‘Avengers’ game is unexpectedly, unequivocally good so far
Reviews of the latest Crystal Dynamic’s Marvel Avengers game are in and game critics are loving the title! Read what Forbes’ Paul Tassi has to say about the game so far here.
Rocket League drops PS Plus and Switch Online services for online play
Following Psyonix’s July announcement of transitioning Rocket League to a free-to-play title, the studio has also confirmed that subscription services to Playstation Plus and Nintendo Switch Online will no longer be required for online play.
Ad fraud platform Pubguard appoints Andy Curran and Alan Ngai as its new CEO and COO
Andy Curran and Alan Ngai have been appointed as the new CEO and COO of Pubguard, the malvertising ad platform. Founder and former CEO of Pubguard, Justin Wenzcka, will step into an advisory role.
Dirt 5 delayed until November to launch around next-gen consoles
Codemasters have announced that the release of their upcoming title, DiRT 5 will be released on 6th November. The delay of the release will allow the publishers to accommodate all of the console platforms the game will be available on.
PS5 release may be staggered globally and start with North America
Sony might be staggering the release for their next generation console, PS5. With rumours saying that the PS5 will be released in North America first before other regions.
September 27, 2019
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MarTech Series: In-Game Ads Needn’t Be Disruptive
James Draper, Bidstack CEO explained to MarTech Series why in-game ads don’t have to be intrusive nor disrupt the gaming experience for the player. Gamers don’t like it when advertising gets in the way of play, as illustrated by the furore around the unskippable ads recently introduced to NBA 2K19’s loading screen. Many game developers aren’t keen...
In the Press
July 10, 2020
Video Ad News: Convergence 2.0: Gaming and Video are more entwined than ever before
Bidstack CEO, James Draper, spoke to Video Ad News’ Tim Cross about the progression of cloud gaming and how it could add a different dimension to gaming all together with interactivity in live stream. User-generated live streaming has had an exceptionally close relationship with gaming communities for as long as live streaming has existed. Justin.TV,...
In the Press
September 25, 2020
The Gaming Economy: Bidstack Partners with Nautilus Mobile
The Gaming Economy wrote a piece about Bidstack’s latest partnership, Nautilus. Bidstack, a leading in-game advertising platform, and Nautilus Mobile, creators of the hugely popular Real Cricket series have announced a new and exclusive in-game advertising partnership. Bidstack will deliver contextually relevant, realistic and unintrusive ads designed to fit seamlessly into the in-game environment in Real Cricket...