Contact

Name*

First name

Last name

Email*

Subject*

Message*

All fields are required. We aim to respond within 2 - 3 days

Sign Up to our SDK

Name*

First name

Last name

Email*

Contact No.*

Company*

Position*

Company URL*

Select the platforms you use:*

All fields are required. We aim to respond within 48 hours

Bidstack News  |  July 21, 2020
The Bidstack Bulletin: 21st July 2020

Each week the Bidstack team curate the most interesting stories from the world of gaming, advertising and esports to help you keep ahead of the pack when it comes to in-game advertising.

Discover the most interesting news and views from the past week below.

Want to keep up to date with Bidstack Bulletin? Click here to subscribe

214 million Americans play video games

A newly released ESA survey shows that 214 million Americans play video games. The survey states that 75% of American households have at least one person that plays video games, and that “64% of U.S. adults and 70% of those under 18 regularly play video games.” It also notes that this year, people over 65 have been playing video games more.

View Story
Stadia lands exclusives from Konami, Harmonix, and more

Google Stadia announced its latest round of third-party titles for its on-demand game streaming service. Titles vary from ‘only on Stadia’ (exclusive to Stadia) to ‘first on Stadia’ (debuting on Stadia but available on other platforms at a later date) from publishers such as Konami, Harmonix, Uppercut Games and Supermassive Games.

View Story
The metaverse, luxury skins and the power of authenticity: the future of gaming advertising

In the second part of Bidstack’s ‘Bedroom Hobby to Boardroom Priority’ session, the all star panlist who include Will Kassoy, President of Omaze and ex-SVP of Activision Blizzard, Derek Wise, CPR of Oracle and Glenn Calvert, COO of Fnatic, explore why brands have been slow to see gaming’s potential, how best to approach in-game marketing, and what the future holds for gaming.

View Story
How can gaming maintain its coronavirus momentum?

"The key asset gaming companies now have to offer is obvious: the ability to link advertisers with sizeable audiences.” Victoria Usher, CEO and founder of Gingermay explores the incredible growth gaming has seen as a new channel during the Covid-19 outbreak and how it can keep pushing forwards with Gamasutra.

View Story
The winners of a broken duopoly are many, not few

Google and Facebook’s duopoly of the digital ad market is set to be broken up, could this be a major turning point in digital marketing? Jay Friedman of the Goodway Group takes a look at who the winners are likely to be in this piece for AdExchanger.

View Story
How to get ahead of the game: gaming as a media channel

From creative freedom to the ability to reach elusive audiences, Peter Jacobs and Luke Aldridge, Client Partners at Dentsu Aegis Network, take a look at what makes gaming’s offering distinct.

View Story
More from Bidstack
Bidstack News  |  September 8, 2020
The Bidstack Bulletin: 8th September 2020
Each week the Bidstack team curate the most interesting stories from the world of gaming, advertising and esports to help you keep ahead of the pack when it comes to in-game advertising. Discover the most interesting news and views from the past week below. Want to keep up to date with Bidstack Bulletin? Click here to...
In the Press  |  March 12, 2020
MarTech Series: MG Motor UK Makes Play for In-Game Advertising in DiRT Rally 2.0, in Collaboration With Bidstack, Codemasters and tmwi
MarTech Series covered Bidstack, Codemasters and TMWI’s news about an industry first campaign: MG Motors UK being the first automative brand to go live in really time in Codemasters’ DiRT Rally 2.0. MG Motor UK has become the first automotive manufacturer to champion in-game advertising in real-time. Working with leading native in-game advertising provider Bidstack and...
In the Press  |  September 25, 2020
PocketGamer.biz: Bidstack teams up with Nautilus Mobile for Real Cricket 20 ads
PocketGamer.biz wrote an article about the Bidstack and Nautilus partnership on Real Cricket 20. In-game ads firm Bidstack has teamed up with Real Cricket creator Nautilus Mobile for a new advertising partnership. As part of the agreement, Bidstack will design non-intrusive ads that will be integrated into the in-game environment in Real Cricket 20. Through the design, Nautilus will...

Subscribe to Bidstack Bulletin

Each week the Bidstack team curate the most interesting stories from the world of gaming, advertising and esports to help you keep ahead of the pack when it comes to in-game advertising.

Subscribe
We take your privacy seriously, your details will not be shared with any third parties. Check out our privacy policy.