Our case studies showcase the endless possibilities of in-game advertising

Case study
Doritos
BGM OMD Greece identified gaming as a key passion point for their target audience and partnered with Bidstack to engage consumers with seamless in-game branded experiences. With Bidstack’s help, BGM OMD were able to deliver the first-ever programmatic in-game campaign in Greece, connecting with gamers across auto and racing games via PC, tablet and iOS and Android mobile devices.
Case study
Football Manager
Football Manager 2020 (FM20) is a management simulation game which was developed by Sports Interactive and published by Sega as a successor to Football Manager 2019.
Case study
TalkTalk
The brand’s agency turned to Bidstack to build impactful creatives that fit the game play and to serve the TalkTalk ads to the most relevant audience, using its proprietary technology.
Case study
MG
twmi and Bidstack partnered up to help evolve MG Motor UK's marketing strategy by increasing brand awareness among a younger demographic and reaching an untapped audience...
Case study
Unilever
Mindshare Turkey, The Trade Desk ™ and Bidstack teamed up to deliver the first-ever in-game programmatic campaign in Turkey with Unilever Turkey brands Rexona and Clear. Unilever...
Case study
Penguin Random House
Penguin Random House were building their marketing activity around the release of comedian Romesh Rangananthan’s new book, Straight Outta Crawley in the lead up to Christmas...
Case study
Subway
Cadreon Turkey wanted to experiment with a new advertising medium for their client, Subway. The aim of the campaign was to increase the number of online orders and increase brand awareness through native in-game advertising...